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Small Business Talk For Coaches

The Podcast to transform your coaching passion into a thriving business.

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Hidden Patterns That Are Holding Your Coaching Back

Show Notes

What are those little patterns that you have running in your head? As coaches, we often see them in our clients. We see those hidden patterns that are maybe not noticeable to them that sometimes are really glaringly obvious to us. But what are those patterns that you have today? We are going to talk about the hidden patterns that might be holding your coaching back.

Overcomplicating Things

I’ve been speaking each of these clients this week about languaging, about the way we speak to ourselves and about ourselves. Things like,

  • Hopefully I’m going to do that
  • I’d really like to do that
  • I’m not sure if I can do that.
  • I haven’t got enough qualifications

All of those kinds of things. So what are those little patterns, particularly in Languaging, that might be holding you back? Do you often say “Everybody already knows that. It’s too simple. Why would somebody want to know about that? It’s really simple”. Guess what? Sometimes the simplest things is what we need. We don’t want things that are complicated.

We don’t want things that are going to take ages and ages. We just want a simple routine that we can do maybe three times a week so we can get up and get it sorted.

Chasing Distractions

Do you have things that you need to finish? But here comes another shiny object. Let’s get halfway through something and not finish it, because it’s now getting hard.

Let’s just go on by something else and spend some money on that. And we end up with all these courses, all these qualifications that we are never going to use because we haven’t followed them through. Sometimes we don’t follow them through, but we don’t use them again because we go and get another one and another one. So what are those patterns that you’re doing repeatedly, time after time, that you might even be seeing in your clients?

Fear of Objections

What are the things that you are not doing because you don’t want to get out of your comfort zone, or like for instance, making that follow up call? Putting that post out onto the social saying, hey, unlicensed business.

I’ve got five spots. Would you like one? Or maybe it’s even having that conversation and saying, hey, I can help you. Would you like to have a discovery call? Sometimes it’s those repeating patterns. We get there and we want to help somebody immediately. We give them everything. We tell them all the things that they need to do. Now.

Then they don’t need us anymore. Or like in last week’s episode, we were talking about objections. We get there, we tell them everything. They think it’s great. And then they say, oh, I’ve just got to think about it. You say, that’s fine. You don’t actually ask them what’s behind that. Is there a pattern that you are doing.

Assuming Instead of Asking

You talked to a possible client and when they don’t say anything, you just say, oh, well, they weren’t for me. Well, they might be but they just needed some information from you. Maybe they don’t understand your program or they if there were recordings and they can’t participate due to time zone differences. Or maybe it was something completely different that you didn’t even pick up on, and that they were just a little bit scared to ask. So thinking about the patterns that you do consistently. So if you’ ae having lots and consultations and you ae not converting them, why not? People are obviously interested if they are coming to chat to you. So what is it that you are missing?

Are you doing your evaluations? Are you looking at what went well? What didn’t go well? And it’s also really important to evaluate them when they do be a yes, particularly if you’ve had a bit of a drought and you haven’t had some yeses. What did you do on this particular one that you can repeat? That might be a pattern that you want to consistently repeat.

Trying to Speak to Everyone

You feel like you are working hard. You are posting all the time. You are doing everything and you still not moving. But coaching skills are not the same as basic skills. And awareness is the very first step to moving those patterns and making sure that you are doing what you need to do.

Not just the busy work. Do you have a simple message or are you all over the place? Are you getting confused? Are you confusing your audience? A clear, simple message is what you need to start with. Yes, you can do multiple pillars later on, but if somebody doesn’t know what kind of coach you are, who you coaching, it’s going to be very difficult for them to go.

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Hidden Patterns That Are Holding your Coaching Back

Patterns create our lives. They create the way we do things. That’s why we can drive. We can walk. We can get places and sometimes sit back and wonder, how did I get there? Our subconscious are amazing things. 

If you want to make a new pattern is to write it down. Yeah, actually. Physically write it down. It helps our brainwaves and the way we think. And then you can pin it up somewhere, you can see it, and maybe you can have a few checkboxes so that you can tick along the way.

Listen to the full episode of Small Business Talk episode 309.

You can also find the video versions of the Small Business Talk Episodes on YouTube.

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