Small Business Talk For Coaches

The Podcast To Transform Your Coaching Passion Into A Thriving Business.

Cyber Security: How to Protect Your Business

Show Notes


Caitriona Forde is from CAIT Business Consulting. Caitriona provides cyber awareness training to small to medium size and enterprise-size customers. With over 20 years industry experience, Caitriona started in the IT industry and in the last number of years has specialised in cyber security and cyber awareness training.

Cybersecurity, it’s one of those things that we all talk about like it won’t happen to us. We’re never going to get hacked. It’s not us. Well, in reality, you’ve probably already been hacked. If you’re involved with any of these big people that have been breached, then you are hacked and breached.

Interesting word, isn’t it? Because a lot of people in the cyber security industry actually call that robbery, which is what it is. If they’re stealing your identity, they’re using your details incorrectly and quite often fraudulently, it is robbery. So you need to protect yourself. You need to be really careful and you need to train yourself and your staff, because most of what happens in cyber security is caused by the human element.

So in this winter series, we’re going to be replaying some of our great episodes. And Caitriona Forde is our resident cyber security expert here in Western Australia, where I live. So we’ve had her on twice on the podcast, SBT Episode 085 and SBT Episode 202. Now, if you’re listening to this as an audio, you get the bonus. You get 85 and 202, because when we did 85, we didn’t do it as video.

What is Cyber Security?

When you’re thinking about cyber security, if you think about a row of houses, they’re all in a row. And the beautiful pool, they’ve got lovely manicured lawns. They’re all got nice fences. The windows are perfect. You think that’s a nice set there? But if you go past the next suburb and the fences are broken, their paint’s peeling off. There’s a window broken. And as you go along in the suburb, it gets worse. What has happened statistically, and they’ve done lots of tests on this, is if you’re in that second suburb, the chance of a window being broken in one of those homes is far higher because it’s already broken.

There’s already derelict, maybe cars strewn in the front lawn, or toys, or just bits of garbage everywhere. So, for somebody to throw a rock and break another window, it’s just adding to the problem. It’s not creating the problem. And that’s how people look at with cybersecurity as well. If they find one little area where they can get into you.

So they might send you a link and you’ve clicked on that, and then they’re going to keep sending you stuff, then what’s going to happen there, is you’re going to be an easy target. So it’s like having your home locked up but it isn’t. If somebody walks past and rattles the door and it’s difficult to get into, nine times out of ten, they’re going to keep going.

If it’s easy to get into, they might try opening it. They might try stepping inside, they might try calling out. And then if somebody comes, I have an excuse about why they’re there. And if they’re not, they’re kept walking. And cyber security is very much like that. They’ll try putting out a few little phishing things and say, if you bought.

Be Mindful All the Time

Make sure that your emails are secure, making sure that you’re not clicking on those links. And they’re very sophisticated. They look so much like their actual brands. But quite often there’s 1 or 2 things that aren’t quite right. If you’re looking the other way, as I do, it is text. Everything is urgent. It’s got to happen. Right now I’m at the supermarket and my credit card’s not working. You need to send me money right now. It sounds so innocent, but when we stop and think we got all that probably would have rung. I wouldn’t be asking for money. So you need to really think about what you’re doing.

And in these urgent rush situations, just stop and think. That’s all you’ve got to do to make that pattern breaker and take a little bit of space. Sometimes, that’s all you need before you send something that you shouldn’t be.

Advocate Cyber Protection Awareness

So it’s very important that we train people and train staff to eliminate the risk. Always create human firewalls within your business. Small business and coaches should get into cyber awareness training.

It is often common to see companies getting hacked, somebody clicking on an email and the person that maybe clicked on the email then was left feeling really bad because of that, you know, had a cyber-attack or broader cyber-attack. One clicked on that on that email and brings the organization down.

And that’s just absolutely the way to go is that prevention is always better than cure. So, if you can educate yourself and your staff to be aware of that, it will really help a lot.

Email Protection

Emails the racking up 80% of cyber attacks due to phishing email and, phishing attacks. you don’t know what’s basically scam emails. A lot of spam.

So you have just general phishing, or then you have spear phishing, which is very targeted attacks. And basically the emails that come in. The first thing you should always check is that who’s attacked the email, and check the email address for any abnormalities. So for instance, if it’s coming from your sales cafe, making sure the name is spelled correctly and hovering over the email address just to make sure that it is the proper one.

There are ways to protect yourself against phishing email:/

1. Scan the email sender. Do not open the email especially if you don’t know who the email is from

2. Be wary of links in emails. Many scam emails try to get you to click on a link, download an attachment or pay a sum of money. If it doesn’t feel or sound right, don’t do whatever it is asking.

3. Have multiple email accounts. Nowadays, everybody wants your email address, even to read articles or to get information, so have an email address that you’re willing to just have junk emails come into. Have another email account to monitor and get proper emails from, such as PayPal or Netflix or your bank, and then have a business account.



Cyber Security: How to Protect Your Business

Cybersecurity is something that everybody should take care of and we all need to work on this together. It is not an IT. It’s not a cyber team’s problem. It’s something that we all need to learn to uplift our skills to keep the whole world safe, not just our businesses and ourselves.

Listen to the full episode of Small Business Talk episode 249.

You can also find the video versions of the Small Business Talk Episodes on YouTube.

How to Protect Your Business